Johannesburg (ANTARA News / Reuters) – World Cup 2010 organizing committee said it would not prohibit Vuvuzela (typical of South Africa's horn) during the tournament although several parties complained about its existence.

“Vuvuzela will never banned. All the people in the world like vuvuzela and only a small part to the contrary. There was never any thought of the committee to ban the vuvuzela during the tournament,” said a spokesman for the World Cup organizing committee in 2010, Rich Mkhondo.

The presence of horns vuvuzela become controversial since last year's Confederations Cup tournament, where some players admitted they could not communicate with one another because of a loud trumpet call.

Fifa president Sepp Blatter rejected requests vuvuzela there in the stadium ban on the grounds that the trumpet is an icon of South African football.

“Look vuvuzela as South African culture and how they enliven the World Cup in 2010.Please respect the vuvuzela as you respect our culture, “he said, adding Mkhondo vuvuzela also used in other countries in the fans cheer his favorite team.

Since the World Cup opened on June 11 last, the demand for Vuvuzela rose sharply throughout South Africa. “Looks like the negative publicity our favor,” said Brandon Bernado vuvuzela.co.za site owners and manufacturers who could produce 10 000 vuvuzela day.

“Our products are very popular. Every time we make vuvuzela again, the next morning all had been sold,” he said.

According to Neil van Schalkwyk vuvuzela creators who make this trumpet seven years ago, vuvuzela industry is currently worth around 50 million Rand, or about 6.45 million U.S. dollars to South Africa and European region.